The Velvet Fork

Overview

The Velvet Fork is a fine-dining restaurant that needed a website reflecting its brand, not a generic template. We designed and built a visually rich site with an integrated reservation flow and seasonal menu management.

The Challenge

Reservations were phone-only, causing missed calls during peak hours, and the existing website had not been updated in years, undermining the restaurant's premium positioning.

The Solution

We built a custom-designed marketing site with a self-service table reservation system that respects real-time table availability and party-size constraints. A lightweight admin panel lets restaurant staff update seasonal menus and manage reservation capacity without developer involvement.

Key Features

• Real-time table reservation with party-size and time-slot logic
• Seasonal menu management via a simple admin interface
• Automated reservation confirmation and reminder emails
• Private event and group booking inquiry form
• Photography-forward responsive design across devices
• Integrated map and location details for multiple outlets

Results

• Reduced missed reservation calls during peak dinner hours
• Cut staff time spent manually managing the reservation book
• Refreshed brand perception with a design matching the in-restaurant experience
• Increased group and private event inquiries through the new booking form

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